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Profitable Publishing Complete Book Business Toolbox
Introduction (Immediate Access)
Sample Book Publishing Budget
Book Publishing Checklist
Book Publishing Timeline
Book Production Timeline
Best Book Production Resources
Sample Book Marketing Launch Budget
Meet Your Instructor
Masterclass Highlights
Week 1 - Marketing Starts With the Product: What to Do Before You Write
Week 1 Live Lecture (Tuesday, April 16, 2019 @ 8 PM EST/ 5PM PST)
Defining Your Market
Effective Targeting to Reach Your Market
How to Determine What Type of Book to Publish for Profit
Week 2 - Plan a Profitable Book
Week 2 Live Video Lecture (Tuesday, April 23, 2019 @ 8 PM EST / 5 PM PST)
How To Select Your Specific Book Topic (Non-Fiction) or Genre (Fiction)
Research That Creates ROI
Write the Right Book Title
Week 3 - Writing/Righting Your Book So That You Will Actually Finish It
Week 3 Live Video Lecture (Tuesday, April 30, 2019 @ 8 PM EST / 5 PM PST)
Write in the Key of Transformation
You Need a Protagonist. What Does He/She Need?
Creating An Outline for Fiction Books
Creating an Outline for Non-Fiction Books
Publisher Secrets that Should Guide Your Writing
Confidence Building: Let's Write a Story
Finish Your Book in 45 Days - the Writing Schedule to Use When You Have a Grownup Job
Week 4 - Producing a Profitable Book
Week 4 Live Video Lecture (Tuesday, May 7, 2019 @ 8 PM EST / 5 PM PST)
There is no ROI Without Investment - Budget Examples
What You Should Do As Soon As You Finish Your Manuscript
Create a Cover That Sells
Everything You Need to Know About Interior Layouts
How to Craft the Best Little Book Blurb Ever
Sell Yourself - Creating an Author Bio
Week 5 - Publishing Your Book For Fun and Profit
Week 5 Live Video Lecture (Tuesday, May 14, 2019 @ 8 PM EST / 5 PM PST)
Setting up Physical Book Distribution for Maximum Profit
Setting Up eBook Distribution for Maximum Profits
Claiming Your Brand and Building Your Website - the SMART Way
Distribution Timeline - When, Why, Where and How to Presell
Week 6 - Marketing and Promotion - the SMART Way
Week 6 Live Video Lecture (Tuesday, May 21, 2019 @ 8 PM EST / 5 PM PST)
Write a Sales Page that Actually Sells
Reviews Literally Make the World Go 'Round - How to Get Them
Search Engine Secrets
Social Media that Sells - the SMART Way
Realistic Ways to Build Your Email List
Easy and Effective Marketing Strategies That Many Don't Think About
Creating and Effective Author Media Kit - the SMART Way
Book PR - the SMART Way
Week 7 - Simple and Profitable Advertising - the SMART Way
Week 7 Live Video Lecture (Tuesday, May 28, 2019 @ 8 PM EST / 5 PM PST)
Advertising Overview - ROI Principles
Amazon Advertising
Instagram Advertising
Goodreads Advertising
How Not to "Lose Your Shirt" on Facebook Ads and AdWords
Writing Ad Copy That Sells
SMART and Easy Optimization in 5 Minutes Per Day
Advertising Timeline - the SMART Way
Time Management - the SMART Way
Create a Business That LEAPS Into Success
The SMART To-Do List
Pulling it All Together on a Single Timeline - the SMART Way
Week 8 - How to Encourage Yourself While Building Confidence and Resilience
Week 8 Live Video Lecture (Tuesday, June 4, 2019 @ 8 PM EST / 5 PM PST)
What to Expect in Entrepreneurship - aka, Yes, It's Normal to Feel That Way
The Profitable Way to Make Mistakes
How to Know if You Should Quit
How to Move Past Any Blocks or Stalls
Troubleshooting - Getting Beyond Writer's Block
Troubleshooting - Slow Book Sales
Troubleshooting - Negative Feedback
Troubleshooting - Cash Constraints
Troubleshooting - Time Constraints
Troubleshooting - Slow Email List and Social Media Growth
Creating and Effective Author Media Kit - the SMART Way
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