Book Genius Writer's Blockbuster Summer June 2026 Recordings
Break the Creative Block - One Day Masterclass and 30 Days of Immersion - Accountability, Support, and Community
The June Masterclass happened.
Everything from it is here.
Five recorded sessions. 30 days of writing prompts. 10 helpful hints for writers. On demand, at your pace, yours to keep.
$197 one-time · lifetime access · or bundle with July for $350
This is for you if —
You have an idea — maybe a great one — but you haven't started, or you started and stalled. Now the idea just sits there waiting in the back of your mind.
Maybe you've written something — but it didn't sell the way you hoped, and you're not sure what went wrong or whether to keep going.
Life keeps pulling your attention away. The dog. The kids. The job. Everything is loud and competing, and your book never quite rises above the noise.
You're not sure if self-doubt is the block, or structure, or just time — but something keeps you from the page. And you're tired of waiting to figure it out.
"The doubt, the blocks, the days where nothing comes — I feel every single one of those things too. Every working author does."
The difference is having a system that neutralizes them before they become walls. A system that recharges you when your energy runs low and gets you back to the page — within an hour — every time. That system is repeatable. It is transferable. It works. And now you can access it on demand.
She wrote her first book in 3 weeks.
She's been teaching the system ever since.
Jayne Allen · Author & Instructor
- Attorney turned author — wrote her first commercial book in 3 weeks
- Fmr. Executive Vice President of Digital Strategy — ran the digital marketing agency of record for Lady Gaga's historic album Born This Way, 1.1 million copies first week sales (only 25 albums have ever accomplished this)
- Digital marketing agency for the launch of the Braxton's reality show on WeTV — ran for 7 seasons
- Took a cosmetics brand from zero sales to QVC — entirely online audience-building
- Self-published Black Girls Must Die Exhausted — passed on by over a dozen agents — sold 20,000 copies in 18 months
- Pre-emptive 4-book deal with HarperCollins — December 2020
- 300,000+ copies sold since acquisition · six-figure advance earned out twice
- Books 6 & 7 coming next year — Penguin Random House + HarperCollins simultaneously
- 23 years across music, beauty, and book publishing
The books of Jayne Allen
The Best Man: Unfinished Business
Penguin Random House
She applied the same marketing system to a historic Lady Gaga album,
a QVC brand launch, and a self-published novel.
It worked every time.
I was a full-time attorney when I wrote my first book. No writing room, no sabbatical, no publishing contract — just an idea, a desk at work, a commute, and a voice recorder in my car. I wrote in the margins of my legal career, and I treated the book like a business asset from day one, because that's exactly what I knew it could be.
My first commercial book took three weeks to write. I executed a lean marketing plan and used smart strategy for publicity. Between publishing income and the consulting work those efforts unlocked, that first year I earned almost double my attorney salary.
While I worked and wrote alongside my career, the biggest benefit was stability. I'd spent years working for startups — good money when it lasted, brutal when it didn't. Publishing income smoothed the valleys. When COVID hit and I was laid off, self-published royalties replaced nearly half my lost income. Writing had given me something no employer could take away.
Before I became a full-time author, I'd spent over a decade running marketing campaigns for some of the biggest entertainment launches you know — including, as Executive Vice President of Digital Strategy at Lady Gaga's management company, running the digital marketing agency of record for the Born This Way album that went platinum in its first week, with 1.1 million copies sold. Only 24 other albums have done this in the 35-year history of the sales tracking chart.
Since then, I've launched a cosmetics brand from zero sales to QVC and made a book passed on by over a dozen agents a bestseller in under eighteen months — my debut novel, Black Girls Must Die Exhausted.
When I self-published, I applied the same marketing framework I'd used professionally. I knew who my reader was. I built social proof, prioritized the right assets, and ran the campaign. In eighteen months: 20,000 copies sold. Then, a pre-emptive four-book deal with HarperCollins. Since then: over 300,000 copies, a six-figure advance earned out twice, and books six and seven coming next year from the number one and number two publishers in the world.
The marketing system didn't change. Only the product did.
This system is what I teach.
"I have not always had the opportunity to teach. I have been under back-to-back deadlines. This is the system I used to write and publish five novels since 2021 — and the same one I used to sell 20,000 copies before anyone knew my name."
— Jayne Allen
JAYNE ALLEN · BESTSELLING AUTHOR
& FOUNDER, BOOK GENIUS
first commercial book
earned year one
worldwide
with Big 5 publishers
The Book Genius June Masterclass Recordings
Writers who attended the June Masterclass live left having already started. One wrote 1,500 words the next morning. Another found clarity on an idea she'd been circling for two years. The session moved fast, went deep, and gave writers exactly what they needed to stop waiting and start. All of it — every session, every framework, every exercise — is in the recordings below.
10 Helpful Hints for Writers — a curated set of practical writing insights drawn from Jayne's experience as a working author, delivered alongside your prompts.
What you will learn — the five sessions:
Most aspiring authors have no idea how publishing actually works — or how much money is on the table. This session is your Publishing MBA in 45 minutes. You'll see a real author P&L, understand self-publishing vs. traditional, when to query agents vs. when to publish yourself, and how marketing determines whether your book earns or disappears. You'll leave knowing exactly how the publishing industry works and where your idea fits.
Not every idea is worth your next year of life. This session teaches you how to qualify an idea worth writing — and how to tell the difference between an idea and a story. You'll leave with a clear sense of what you're writing and why it's the right project to commit to now.
This session gives you the structural framework that keeps a book from collapsing at the midpoint. Whether you're writing fiction or nonfiction, every book that works has the same underlying architecture. You'll leave with a working outline — not a vague plan, but an actual chapter-by-chapter structure you can write from.
The reason most books don't get finished isn't talent or time — it's the absence of a system. This session gives you the exact workflow Jayne used to write her first novel in three weeks while working full-time as an attorney. Adapted for writers with real lives, real jobs, and real interruptions. You'll leave knowing exactly how to get your first draft done.
A first draft is the beginning, not the end. This session introduces the marketing foundation every author needs to build while they're still writing — so by the time the book is done, the audience already exists. You'll leave with a clear understanding of what to do next after you finish your draft, and why starting your marketing now (not later) is the single most important decision you can make.
AI is changing what's possible for writers — but used carelessly, it can undermine the very thing that makes your writing worth reading: your voice. This bonus session gives you a clear, honest framework for using AI as a writing tool without compromising your creative work or your ownership of it.
$197 one-time · lifetime access · start watching today
Ready to market the book you're writing?
The July Masterclass — Breaking the Marketing Block — is the natural next step. One live evening on July 1 at 6pm ET: your value proposition, your author platform, your 30-day content strategy. Everything you need to make sure the book you're writing finds the readers it deserves.
- Live Masterclass — July 1 at 6pm ET · four sessions + bonus
- 30-day content strategy with daily prompts · field videos from Jayne
- Bundle June + July for $350 and save $72 — or get all three months for $497
Writers who were in the room.
"Thank you for today's masterclass. I joined from Toronto. You had great information that I think will help me push through writing my first novel. I'm excited. Looking forward to the other masterclasses in July and August."
"OMG!! I'm loving it. I've wanted to write a book for so long that when I saw your post I did a lil dance! I had no idea where or how to start. Thank you for doing this."
"Thank you for the Masterclass yesterday! I'm excited to share about my other books in my book series in my book proposal. Great advice!"
Simple, transparent pricing.
- 5 × 45-min recorded sessions
- 1 × 20-min AI ethics bonus session
- 30 days of writing prompts
- 10 helpful hints for writers
- Lifetime access — watch anytime
- Everything in the June recordings
- July live Masterclass — July 1 at 6pm ET
- July 30-day content strategy
- Field videos from Jayne
- Save $72 vs. buying both separately
"By September, you'll have a first draft, a workable marketing plan, and a revised manuscript ready to publish or pitch."
June recordings + July + August live masterclasses · three 30-day strategies · all recordings included
Three months. Three masterclasses.
One complete author education.
Each month builds on the last. June gives you the book. July gives you the audience. August makes it ready to publish or pitch.
How publishing works. How to pick an idea worth writing. Story architecture. Writing your first draft in 30 days. Get instant access — $197.
The publishing shift. Your value proposition. Author platform. Storytelling-led marketing. Your 30-day content plan. Live July 1 — $225.
Craft, voice, character, and scene structure. How to revise a first draft into a manuscript ready for agents, editors, or publication.
Everything you need to know.
Can I watch at my own pace?
Yes — completely. The recordings are on demand and you have lifetime access. Watch all five sessions in one sitting, or work through them one at a time over several weeks. There's no schedule, no cohort, and no deadline.
How long are the recordings?
Five sessions at approximately 45 minutes each, plus a 20-minute bonus session on the ethical use of AI in your writing practice. Approximately four hours of curriculum total.
Do I need to have a book idea to get value from this?
No. Session 2 is specifically designed to help you find and qualify an idea worth writing. If you already have one, it will help you pressure-test it and commit to it with confidence.
What are the 30 days of writing prompts?
A structured set of daily writing prompts aligned with the June curriculum — designed to keep you moving through your manuscript after you finish the recordings. They work on your own schedule with no group or accountability partner required.
What's the difference between the June standalone and the bundles?
The June standalone ($197) gives you the recordings and prompts only. The June + July Bundle ($350) adds the July live Masterclass on July 1 — saving $72 vs. buying both separately. The Full Summer Bundle ($497) covers all three months and saves $150. If you're even considering July, the bundle is the clear choice.
Is there community access or live interaction?
The June recordings are a standalone self-paced product — there's no community or live interaction included. Community access is available with the July Masterclass and bundle purchases.
Everything from the June Masterclass.
Yours right now.
Five sessions. 30 days of prompts. 10 helpful hints. The complete system for writing your first draft — on your schedule, at your pace, yours to keep.
$197 lifetime access · $350 June + July · $497 full summer · payment plan available